Strategic Planning, Marketing, Communications, and Partnerships Committee

Our Purpose

The Strategic Planning, Marketing, Communications, and Partnerships Committee leads a coordinated, districtwide approach to how Inglewood Unified School District communicates its priorities, shares its progress, builds partnerships, and elevates the stories of its students, staff, and community. Through strategic storytelling and aligned communication practices, the committee ensures that IUSD presents clear, consistent, and accessible information that supports the district’s long‑term vision for growth, visibility, and collaborative engagement.

The committee develops and refines comprehensive marketing, communication, and partnership strategies that:

• define and strengthen the IUSD brand by articulating student achievement, community pride, and educational opportunity.
• align messaging across all levels, Board governance, district departments, and school sites, to ensure coherence and clarity in all public communications.
• increase district visibility through the strategic use of communication platforms such as the district website, newsletters, social media channels, video features, and community‑facing campaigns.
• support enrollment and retention efforts by promoting school strengths, signature programs, and districtwide initiatives through targeted outreach and audience‑specific messaging.
• strengthen communication readiness by ensuring the district has clear, timely, and consistent messaging practices for high‑priority updates.
• expand community engagement through accessible information, transparent updates, and storytelling that reflects the district’s values and direction.
• cultivate and strengthen partnerships with community organizations, local businesses, civic leaders, and community members to expand opportunities, resources, and visibility for IUSD students and schools.
• leverage partnership‑driven storytelling to highlight collaborative initiatives, shared successes, and the collective impact of community investment in education.

By guiding these efforts, the committee helps ensure that IUSD’s story is communicated effectively, consistently, and across the platforms where families, staff, partners, and community members are most engaged. This work strengthens district visibility, supports strategic goals, and enhances the overall communication and partnership experience for the Inglewood community.

Committee Members
The Strategic Planning, Marketing, Communications, Partnership  Committee brings together a diverse group of leaders and community voices who guide the district’s communication strategy. Committee representation includes:

• Board Governance Representatives
• District‑Level Leadership
• School Site Administrators
• Teachers and Classified Staff
• Student Representative
• Parent/Guardian Representative
• Community Members at Large
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